I just wanted to give a heads up to everyone Big Ed’s Heirloom BBQ Sauce & Marinade , The Specialty of the South, will be a featured sale this Friday 1.6.2012 on Fab.com starting at 11 am (EST). A wonderful chance for for all of the Pigtail Brands fans nationwide to take advantage of a great deal. The sale will last for 72 hours so don’t miss out. You may not be able to log in if you have yet to get your invite to be a member of Fab.com, here is your free invite to become a member. Just hit the link and you can join: http://fab.com/qeo2zi. Here is a preview of the sale: Click to Get Saucy.
Fab.com is a great site of which I have personally purchased many high end & and hard to find items and would highly recommend you becoming a member and taking advantage of the great prices and awesome, hard to find products that they scour the United States for. The main premise of Fab is to provide daily design inspirations at up to 70% off. Fab has been doing amazing since it’s inception into the market on June 9th, 2011 so I wanted to share some of the numbers that they have accomplished since the launch date that I thought were significant.
Since the launch of Fab.com on June 9, 2011:
+ More than 25,000 products have been purchased.
+ And more than 350 purchases of $500 or more.
+ They average 250,000 new members every 30 days.
+ Since July 1 they have had more than 1000 purchases per day.
+ About 20% of all of their users are now using our mobile apps.
+ Their site has had 1.4M total visits, so nearly $1 value per visit.
+ They achieved more than $1.3 million of revenue in our first 30 days.
+ Their members have made more than 100 purchases of $1000 or more.
+ Their company was profitable in their first month, with 45 team members.
+ 50% of the 200 3-day sales they have run so far on Fab.com sold more than 100 units per sale.
+ 20% of sales was from users of their mobile apps, with iPhone purchases accounting for about 12%, iPad 6%, and Android the remainder.
+ Their conversion rate of website visitors to purchasers keeps getting better and better, even as they layer on more members and more traffic.
+ By their 15th week on Fab.com, 20% of every cohort of members has made a purchase. Extraordinary. Meanwhile, they are seeing 33% monthly revenue growth.
+ Their members purchased more than 1500 each of: Out of Print T-Shirts and Melissa & Doug Toys.
+ And more than 1000: subscriptions to Dwell Magazine and KidRobot toys.
+ Half of the 300,000 members have come from viral invites — typically from email, Facebook, or Twitter shares.
+ And more than 500: Bedol Water-Powered Clocks, TIVI Wood & Metal Jewelry, Declaration T-shirts, Design Glut Conversation PIeces, Ogon Metal Wallets, Black & Blum Cutting Edge Kitchen Items, and Knork Modern Flatware.
+ More than 10,000 of their 300,000 members have made at least 1 purchase (3.3%), many of them more than 1.
Fab.com’s Black Friday 2011 Numbers:
Whoever said that Black Friday is an offline retail holiday, not an online shopping holiday, surely hasn’t spent much time on Fab.com. They did more than $1.1 million in sales over the 4 day period for black friday and cyber monday & placed more than 18,000 orders which happened to be the single largest sales day in their 5 month history – by far.
+ Nearly half of all orders were from first-time Fab purchasers.
+ More than 5 orders per minute.
+ 3,000 first time purchasers.
+ 5,000 repeat purchasers.
Where do their visitors come from?
In 7 months time since Fab.com has been in business they average over 4 million monthly website visits and growing and also have 1 million members (these numbers are from june) (probably double at least by now) already which see their daily product emails.
Positive word-of-mouth from their members and an extraordinary high rate of social sharing on sites like Facebook, Twitter, Tumblr, and Pinterest has been fueling their growth. That, and their commitment to presenting daily “wow” products that people get excited about and want to tell their friends about, are the reasons behind our hitting 1 million members in just 5 months. They can directly trace 50% of their membership back to social sharing. (proof that facebook and twitter work)